Today's influencers. Tomorrow's icons.
We stand for more
than just winning.
Enso Equestrian was founded on a shared vision to create legacies for athletes that continue beyond their career. It’s more than just about winning. It’s about having more prospects, more meaning and more heart. Being an example for the next generation of sporting enthusiasts to follow.
We can provide the platform for athletes to have a positive impact on and off the field of play. Turn influencers into icons for further generations to aspire to. Create legacies that have meaning and purpose. Legacies that people can relate to and take heart from. Knowing anything is possible if they work hard, put the effort in and have the right support around them.
We work closely with each athlete to better understand their needs and requirements. This enables us to maximise the support we can offer. Our aim is to provide the pathway for them to become ambassadors, not only in their respective sport, but also for a better world.
Joel has extensive experience creating commercial opportunities for both brands and sports rights holders, having worked for 5 years within a luxury brand before transitioning to take over the role of Commercial Director at International Sports Management.
Joel is a specialist at identifying partnership opportunities through matching commercial rights inventory with brands that aspire to tell compelling stories through sport. Based in London, Joel has a vast network within the commercial and corporate world, combining an opportunistic approach with a true passion to make a difference.
Creating legacies is about having the right people around you.
Understanding what makes you different. Establishing and exploring key brand assets and working together to define and develop areas of expertise, passion and authenticity. By creating a focus, voice and tone - as well as mission statement - athletes are able to align with potential partners with a deeper gravitas and allow authentic storytelling to unfold.
Introducing and connecting brands and athletes who align in principals, messaging and core values. Allowing deep and meaningful partnerships to be created, and helping to develop new and innovative ideas and concepts. Management and re-signing of existing sponsor family to help offer mutually beneficial partnerships.
Our first-hand experience working for and with rights holders ensures we fully understand their wants and needs. Often working alongside their in-house team, our focus is on securing new revenues by establishing a clear strategy and matching that to the desires of global brands from our extensive network, to secure buyers for assets that the rights holder has available.
From supporting existing live events and experiences, to ideation, creation and delivery, our team offers expertise and experience in the live event equestrian sector. Our approach is to respect heritage and success stories while also exploring ground breaking solutions and ideas in our productions, to truly engage with fans and audiences.This extends into full hospitality experiences, given the audience of our sector, ensuring unforgettable luxury experiences. As with everything we do, priorities include awareness of the environmental impact in what we’re doing, providing a full circle solution for a memorable, engaging and stand out event.
Providing a creative, 360 content solution from concept to conclusion with our in-house team. From initial ideas to telling unique stories and aligning brand messages between athletes and partners, across all spheres of new media. All managed and produced by our creative, digital, film, edit and photography team.
Through Enso Equestrian Design, we build equine destinations that withstand the test of time; a delicate entwine of tradition and innovation. At the heart of every one of our destinations will be an exceptional equine experience which is enveloped by facilities and lifestyle components that work together to offer a holistic experience. As each site, location and business, or personal, needs are different, every project we work on is completely unique. Each design is guided by insights drawn from the local and international market, audiences and the unparalleled industry knowledge from our team of Olympians, trainers, operators and business strategists.
Our circle of friends
Joel and the team have been brilliant at helping us drive business results through sport. They have always made sure they understand what is most important to us.
Daniel Underwood, Head of Marketing and Communications, Vodafone
Enso know how to promote a sports brand positioned in the luxury sector. They are always supportive of every initiative, putting all their efforts and enthusiasm into every project we have collaborated on.
Jonathan Sitzia, Founder, Cavalleria Toscana
Joel is wonderful to work with and has exceptional expertise in the sports industry. His in-depth experience and great creativity allows him to constantly find ways to adapt to new business opportunities.
Anaïs Bernier, Equestrian Manager, Hermes Paris
Joel’s wealth of experience in sports management and his connections with industry leaders has been an incredible asset to us. Proactive and efficient, he has been supportive at every stage of our projects.
Sandra Grasso, Global Head of PR & Communications, Partnerships & Sponsorships, Maserati